Hi, I'm Ed. I'm a
  • builder.
  • product manager.
  • crypto degen.
  • Michigander.
  • crossword enjoyooor.

Hi! I'm Ed. I'm a co-founder at HypeLab, where we're bringing ad monetization to web3. Our hope is to create a new, sustainable stream of revenue for builders in crypto and maybe, just maybe, make advertising something viewers love. If that sounds interesting to you, reach out!

These days, I spend most of my day writing code, managing a team of really smart people, and talking to customers. Before this, I was at Google working on self-driving cars and mobile app monetization.

Outside of work, I love thinking about side hustles, solving NYT Crosswords (1,657 and counting), and trying to run faster.